Facebook and NFL agree to deal

After years of rumors surrounding Facebook’s desire to be a platform for highlights from NFL games, it has finally become a reality as of Tuesday when the two parties signed a deal.

From a league that literally owns one day of the week when it comes to television, this deal is mutually beneficial. It will open up marketing opportunities for Facebook while giving the NFL a chance to expand their viewership as a whole.

In addition to Facebook becoming one of the main sources of highlights in the NFL for fans, it will also drive more views from non-football fans.

This deal is exclusively for highlights and documentary-style production from the NFL; live streaming games will not be accessible on Facebook. It is likely that Facebook will gain access to this some point down the road, however.

cdn.inquisitr.com

Heading into this year, there was a battle for the rights to livestream Thursday Night Football between Amazon Inc. and Facebook. Amazon Inc. received the deal and now live streams Thursday night games on Amazon.com.

“We have millions of fans on Facebook, and they continue to demonstrate an incredible appetite for NFL content,” Hans Schroeder, chief operating officer of NFL Media, said in a statement.

The monetary value of this two year deal was not released.

Now more than ever, social media platforms, such as Twitter and Facebook are becoming more and more involved with the sports industry. While it was inevitable, this will be a great option for fans all around the world who may not have access to their team’s game every week.

This surely is not the end of the relationship between sports and social media. The industry is progressively moving towards a direction where the the two must work together in order to maximize profit and expand their viewership.

Next Article
ADVERTISEMENT
  • Paul Silences The Doubters, Gets Rockets One Step Closer to Finals

    The Houston Rockets have done what many thought would just be impossible- well they nearly have anyway. They are one game away now from winning the Western Conference, and thus, sending them straight through to the NBA Finals. There are a number of reasons why they have been able to do this, but the fact...

    Read More
  • Rockets Take Body Blows, Comeback After Early Deficit

    For the first five minutes of Tuesday night's Western Conference Finals game between the Houston Rockets and the Golden State Warriors, the Houston Rockets looked like they might be the first team to ever get shut out. Yes, that's an exaggeration- no one is going to get shut out in basketball- but you almost can't...

    Read More
  • Boston's Comeback Too Little Too Late as Cavs Even Up Series

    We might just have a series on our hands in the Eastern Conference Finals. While it is true that none of the games have been closer than nine points, which was in Game 4 on Monday night, the series is now 2-2. And with LeBron James and the Cavaliers now looking like they are up...

    Read More
  • Curry Splashes His Way Back to Life, Warriors in Control in WCF

    On a day chalked full of clutch performances on Sunday, Stephen Curry might just have had the most clutch relative to the way people were underestimating him. It was a day in which the Las Vegas Golden Knights made it to the Stanley Cup Finals in their very first season and a day where the...

    Read More
  • Cavaliers Blow Out Celtics by 30 Points in Game 3

    The Eastern Conference Finals might just have gotten a whole lot more interesting after the Cleveland Cavaliers' win over the Boston Celtics on Saturday night. While we won't know fully until Game 4 is over, this could just signal that we have an actual series on our hands. Cleveland's performance in Game 3 has to...

    Read More
  • Incredible Golden Knights One Game Away From Stanley Cup Finals

    Who would have ever thought that a hockey team from Las Vegas, called the Golden Knights, in their very first season would be making headlines the way they are? The expansion team is doing what no team has ever been able to do in their very first season: go deep in their respective sport. In...

    Read More
  • Teixeira Hints He Knew of Cano's Use of Illegal Substances

    On Tuesday, the biggest story of the baseball season was announced. MLB had suspended Robinson Cano for using a banned substance called furosemide. That drug is not considered to be a performance enhancing drug by the association, but it is a drug that is a masking agent for others. This means that is possible, if...

    Read More