LaVar Ball Announces Creation of Big Baller Brand League

Jonathan Grant | December 21st, 2017

The argument of should college athletes get paid in college may have just been resolved. Not because the NCAA has decided to pay players, but because LaVar Ball has created a Big Baller Brand League called the Junior Basketball Association (JBA) which would give the option to rising college prospects to be paid in an independent league.

Per ESPN’s Darren Rovell, Ball is funding the Junior Basketball Association through the Big Baller Brand, with players being paid anywhere from $3,000 to $10,000 per month.

Ball said he hopes to have ten teams in this league with 80 total players with teams in Atlanta, Brooklyn, Dallas and Los Angeles.

“Getting these players is going to be easy,” Ball told Rovell. “This is giving guys a chance to get a jump-start on their career, to be seen by pro scouts, and we’re going to pay them because someone has to pay these kids.”

The league will parallel NBA rules with 12-minute quarters and an NBA 3-point line. The players in the league will also be required to wear Big Baller Brand apparel as the brand is promoting the league itself.

Say what you want about LaVar, but this is an absolutely genius move on his part to provide players more options than college.

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