One Nike Employee Cost The Company Billions By Making A Simple Mistake With Stephen Curry

After Curry refused Nike’s original $2.5 million offer, they decided to decline the option to match Under Armour’s $4 million offer.

This would turn out to be one of the biggest marketing mistakes ever made in sports history. Curry would go on to win the NBA championship and become the most popular player in the NBA. Everyone wanted to “be like Steph”. You won’t believe how much Curry single-handedly increased Under Armour’s worth..

highsnobiety.com
highsnobiety.com
  • Alabama, Biles Roll Yet Again, Peterson Meets With Redskins

    It's an old familiar look to the AP poll. Alabama is #1. The Crimson Tide will begin play in the top spot for the third straight season, becoming just the third straight team to do so. Of course, they have essentially 'earned' this slot by being the defending National Champions after defeating Georgia last year...

    Read More
  • Athletics Making Noise, Tie for AL East Lead

    It's been said many, many times that the Major League Baseball season is a marathon instead of a sprint. The Oakland Athletics will be thankful for that fact. The last time they had sat atop the American League East had came way back on the first day of the season. Now, that fact has changed...

    Read More
  • Little League World Series Record Set on Friday By Hawaii and Georgia

    No matter what level of baseball you are playing at, pitching is a vital necessity. Good pitching can cover up a whole lot of issues. The Little League World Series is no different from any other baseball league or tournament in the world. It requires excellent pitching to have a chance. Both Georgia and Hawaii...

    Read More
  • John Elway Claims Kap Had a Chance to Be a Bronco

    In what could be a pivotal comment in Colin Kaepernick's collusion case against the NFL, John Elway stated that his team, the Denver Broncos, offered the quarterback a contract. He then went on to state that Kaepernick turned down the chance to play for them. Elway made these comments on Thursday, addressing whether or not...

    Read More
  • Marlins, Braves Descend Into Chaos on Wednesday Night

    The Miami Marlins are not having the best of times against the Atlanta Braves. Prior to Wednesday night's game, they had lost three games in two days to their hosts. To make matters worse, they had just two wins in 14 games against the Braves this season, a big reason why the Braves have been...

    Read More