One Nike Employee Cost The Company Billions By Making A Simple Mistake With Stephen Curry

Curry’s signature shoe is now the 2nd best selling shoe after Nike’s Jordan brand. It’s even more popular than LeBron James’ shoe, who Nike just signed a lifetime deal with that is valued at over $1 billion.

Nike is definitely regretting their missed opportunity to cash-in on the “$14 billion man” especially when they had the chance to do so for just $4 million.

There are other reasons why Curry has stated he refused to re-sign with Nike..

businessinsider.com
businessinsider.com